MrBeast, Dude Perfect and other top YouTube creators are teaming up with Spotter to launch their own upfront event on March 27 in an effort to lure advertising dollars away from traditional TV. Spotter Showcase will offer an inside look at their content calendars,

MrBeast, Dude Perfect and other top-tier YouTube creators will be featured at a March advertising event separate from YouTube's annual Brandcast in May.

MrBeast, Colin & Samir, Ryan Trahan and Dude Perfect are among the creators expected to unveil content slates at the first Spotter Showcase event later this month.

Creator platform Spotter is hosting the latest creator-focused event inspired by the TV upfronts, “Spotter Showcase,” later this month.