Blue Diamond's new custom cruiser giant almond sets out to give away a million free samples in nationwide marketing blitz.

The Nutty Cruiser Will Spread Tasty Crunch of Almonds in 2025 as a part of “Bring Your Flavor” National Tour starting in Sacramento.

Blue Diamond Growers, the world’s leading almond marketer and processor, today announced the creation of its latest innovation, The Nutty Cruiser™ set ...

To promote the almond snack ahead of March Madness, McKinney tapped basketball super-fans, who consider the nuts a necessary game-time food. The agency created custom packages for three almond lovers: ...

Consumers can share on social media using #BringYourFlavor and interact on-site for a chance to win exciting prizes, including a year’s supply of Blue Diamond snack almonds. This quirky almond ...