The sneaker, which is officially dubbed the AWGE x Under Armour SRLo, is set to drop exclusively in Harlem tomorrow at a "skate rave" on Friday, Sept. 14, according to GQ.

This past weekend, he launched a new skate sneaker—the SRLo, a collaboration between Rocky’s creative collective AWGE and Under Armour—with a throwback rave-cum-skate park extravaganza in ...

Today (Sept. 14), the Harlem AWGE creative agency and the athletic apparel brand are celebrating and launching Pretty Flacko’s AWGE x Under Armour SRLo sneaker.

The AWGE x Under Armour SRLo sneaker is a vintage-style rebooted skate shoe that comes in two color ways (black and black/blue), and retails for $250.

A recently-announced multi-platform partnership with Under Armour, his well-documented admiration for and subsequent association with Raf Simons, collaborations with GUESS and the success of his ...

Los Angeles County Deputy District Attorney John Lewin then asks again, with the Bronx rapper answering, "I just know it's AWGE." They also ask if he heard Rocky telling him not to say the meaning ...

AWGE, of course, is the somewhat mysterious creative collective headed by ASAP Rocky. The group has previously helmed or co-helmed projects by Under Armour, Needles, and others.

30 Under 30. 50 Over 50. Top Colleges. Advisor. Advisor. See All. Best Credit Cards Of 2025. ... Or they can stop by the AWGE Sample Sale Pop-Up in Le Marais, Paris, on June 29th and 30th.

That journey has taken Rocky from New York City to Paris, where the rapper just showed off his latest AWGE collection at Paris Men's Fashion Week with a spectacular show.

"AWGE" refers to Rocky's record label and creative agency. By Angel Diaz Do you know what the initials “AWGE” stand for? Don’t feel too bad because only a few people know the answer to that ...