BBC Creative and ManvsMachine collaborated on the channel’s new idents, which are designed to offer a “livestream of the nation” BBC One’s new idents position the channel as the glue between us all.

Get ready for festive fun with Zog and the Flying Doctors on BBC One and iPlayer.

The first BBC ident was introduced in 1953 ... The globe remained a symbol for BBC One until 2002 - its last incarnation was as a hot-air balloon.