While he's the first BTS member to partner with Gucci, he's not the first to link with a brand. In 2023, BTS member Jungkook became a global ambassador for Calvin Klein.

Traveling from Seoul, Jin of BTS made a front-row appearance at Milan Fashion Week on Friday during Gucci's spring 2025 show. This comes after the K-pop idol's recent appointment as a global brand ...

BTS’ Jin heated up Milan with his appearance at a high-profile fashion event. Open the Youtube video On the 25th (local time), Jin attended the Gucci 2025/2026 Collection show in Milan, Italy.

BTS’ eldest member Jin, known to fans by his nickname Worldwide Handsome, is living up to that moniker with his latest gig: Gucci brand ambassador. The luxury fashion house announced that it ...