Content marketing is a long-term strategy for building your brand, enriching your audience members’ lives, and earning trust. Save the shameless plugs about how cool you are for your college ...

In an increasingly noisy digital landscape, audio marketing has emerged as a powerful tool for reaching consumers in new and ...

Welcome to the University of Wyoming's Institutional Marketing Brand Center! In an effort to maintain a more ... as its flagship marketing message which involves design elements, content, and imagery.

Different price-promotion types have different influences on sales and brand perception in the premium automotive market. Direct-price reduction has the strongest positive impact on sales numbers.