Some marketing photography is better than others. Using certain criteria, we can establish a hierarchy of photography, a ranking of better and worse photography. In most cases, the more specific in ...

For all printed materials, images should have an actual resolution of 300 PPI, and an effective resolution of at least 300 PPI, at a maximum of 100% scale. These values can be checked in the Link Info ...

If a consumer doesn't believe a brand's authenticity, all other efforts are futile, so businesses must get it right or suffer the consequences. One way authenticity can be conveyed is by minimizing ...