Renowned musician and conservative figure Kid Rock, also known by his birth name Robert Ritchie, has officially declared an end to his highly publicized dispute with Bud Light, indicating a shift ...
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Kid Rock Moves Past Boycotting Bud Light, Calls Out These Two Companies: 'We've Got Bigger Targets'Singer Kid Rock was one of the key figures in a boycott over the beer brand Bud Light, which included shooting beer cans with a gun. The singer is no longer boycotting Anheuser-Busch InBev (NYSE:BUD).
The ensuing backlash, which included Kid Rock shooting cases of Bud Light and posting it online, haunts the company to this day. Sales were down nearly 30% year over year in January 2025.
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