Brands racing to adopt AI in marketing are finding that human insight holds the key to turning automation into lasting ...

Declining net revenue retention rates and customer churn are critical issues, undermining Fastly's "land and expand" business model. Despite secular tailwinds in internet usage, Fastly's sales ...

GlobalData Media Intelligence surveyed 60,000 respondents across 30 key global markets to analyse the impact of customer churn from streaming services to seek cheaper viewing options as bundling ...