Scientists, in fact, rarely adopt a humorous tone when communicating with the public, perhaps out of fear of appearing less credible. Yet, a new study published in the Journal of Science Communication ...
For instance, Okaka noted that Tudor sought out players who were eager to battle for the team’s survival, fostering a sense of resilience that is essential in a competitive sport like football.
Scientists, however, are much more reluctant to use humor when engaging in science communication. They may fear that a lighthearted approach could make them seem less authoritative and ...
We found that humor can aid scientists' communication efforts, but only if people think they're funny," Frank explains. Discover the latest in science, tech, and space with over 100,000 ...