DirecTV has already been active. After playing a role in the demise of Venu, they launched a sports themed skinny bundle and ...

The satellite TV provider is launching a new sports-focused streaming service, with the Venu channels and more. The catch? It ...

DirecTV is launching a sports-streaming package that will include networks carrying most major-league events, an effort to ...

NEW YORK — DirecTV Advertising is bringing programmatic ad sales capabilities to its linear satellite inventory in a move ...

DirecTV is launching MySports, a sports-focused streaming package offering access to live NFL, NBA, MLB, and NHL games across ...

DirecTV expanded its stake in addressable TV ad platform Invidi on Wednesday. It’s now the majority owner. Terms of the deal ...

Deal for the addressable TV ad solutions provider is part of DirecTV’s ongoing investments in advanced ad capabilities ...

DirecTV Advertising announced programmatic access to its linear satellite advertising inventory, enabling real-time bidding ...

DirecTV Advertising has announced the programmatic enablement of its linear satellite inventory. Powered by the company’s ...

DirecTV has a new streaming service called MySports available now with 40 channels including ESPN, Fox Sports and NFL Network ...

DIRECTV Advertising, a pioneer in addressable advertising, today announced the programmatic enablement of its linear satellite inventory. Powered by the company’s proprietary ad tech stack, DIRECTV ...

The package fulfills a promise to offer more-flexible programming options for those who want sports-inclusive channels.