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Dr Pepper finally ties with Pepsi for the No. 2 soda spot as Coke still reigns supremeLanding in the No. 2 spot with Pepsi — which has held the ranking since at least 1985 — is a boon for Dr Pepper, considering Coke and Pepsi dominate the $97 billion US soda industry, the WSJ said.
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Dr Pepper Passes Pepsi as the Second Favorite Soda Brand in the U.S.According to new analytics data provided by Beverage Digest, Dr Pepper surpassed longstanding runner-up Pepsi to become the second most popular soda in the U.S. in 2023 behind top favorite Coke.
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