As the paint surface is heated, a light-emitting “color modulator ... an exterior wrap. An electric current caused pigments to circulate within these microcapsules, changing the exterior ...

If you're bored of looking at magnolia or worried that lime is a little bit too luminous, you could simply change it in seconds by manipulating the electric current passing through the paint.

And not just glow-in-the-dark paint, but a special kind of paint that turns on and off by reacting to an electric charge. It can be applied to any surface in any variety of shapes and looks and ...