Ding, ding, ding! The battle is on, with email in one corner, and SMS across the ring. Which channel is best for your marketing efforts? Some 74 trillion emails are sent every year, and "only" 8 ...

One of the key findings is that SMS produces engagement rates six to eight times higher than retailers normally achieve via email marketing when used for redemption, data collection and brand ...

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New SMB founders prefer social media marketing, results of a survey by digital marketing platform Constant Contact reveal.

Guest journey platform Akia has unveiled a new marketing suite designed to optimise direct bookings for hotels and vacation rentals. The suite offers integrated email and SMS marketing ...

FBI warns about growing text message scams from EZPass, road toll services and more - delete them off your iPhone or Android. What you need to know ...

The FBI is warning iPhone and Android users in the U.S. to delete fraudulent text messages that appear to come from toll road ...

We also regularly consult with marketing experts, including social media managers, email and text message marketers ... with key features such as SMS/MMS messaging... When choosing the best ...

H&M is pulling double duty in building up both its email and SMS databases with a new in-store initiative that doles out instant coupons in exchange for signing up for alerts from the retailer.