The alternative Ford logo was created back in 1966 by Paul Rand, the legendary designer behind some of the most iconic logos, such as ABC and IBM. His design takes a timeless yet ...

Maintaining Ford's iconic blue and white colour scheme, the concept design expertly captured the brand's essence while modernising its look. Despite his slick design, Rand's logo concept was rejected, ...

Nothing about the trademark emblem is going to impair acceleration, performance, towing capacity, sound systems, fuel economy, or safety. NAPA Auto Parts says the average car has over 30,000 parts.

Ford surely saw the potential in the simplified blue and white logo and, in turn, continued to use this emblem to badge its production vehicles for the better part of the next 30 years, save for a ...

The Ford Synergy 2010 concept was a 1990s concept car that reached toward the not-so-distant future of automotive engineering. Here's what it got right.

On recent spy shots of the 2024 Ford F-150, those with a deep interest in the pickup noticed one of the changes to the front fascia included a revised Blue Oval emblem. When the production 2024 F ...

Imagine it's the near future, and you've bought a new car with a self-driving mode. But hard times hit and you fall behind on loan payments – then, one day you find your car has driven itself ...