Sanrio, the company behind iconic mascot characters such as Hello Kitty, is collaborating with a well-known cosmetics brand to release a new makeup collection inspired by two of its other popular ...

BrendanHunter/istockphotoHello Kitty isn’t just a cute face — she’s a full-blown empire, and collectors are willing to drop ...

Any beauty fan worth their weight in lip gloss knows that packaging has a way of pulling you in (and, yes, often making up a big chunk of the product’s cost). Those sleek, Instagram-ready designs?

Life360, the family connection and safety app utilized by 1 in 8 smartphone users in the US, today announced a partnership ...

Yes, you read that headline right. Hello Kitty is not – we repeat, NOT – a cat. After 40 years of collecting the cash of cat lovers worldwide, Sanrio has revealed the secret of its star ...