Steve Karmen wrote ... New York"; the jingle "Here Comes the King"; the Exxon Song; and Wrigley Spearmint Gum's "Carry The Big Fresh Flavor." He also composed several music scores for motion ...

Steve Karmen wrote a number of famous jingles, including Budweiser's "When You Say Bud," and composed film scores. NPR explores how the business... 'The Jingle King' Tracks Decline Of Original ...