When Hoka launched its first shoes in 2010, many dismissed the brand as a gimmick. Its debut, the original Mafate trail shoe, featured an oversized midsole and a curved sole—flying in the face ...

Like many runners, the first time I put on a pair of Hoka shoes, I was quickly converted. I always liked a more cushioned running shoe, but most pairs felt too heavy to walk or run fast in.