When you're shopping for foundation, a solid color match needs to take top priority. But we've all made the mistake of picking a foundation that looks great on our cheeks, only to discover that it ...

According to one 2007 study conducted by Estée Lauder, up to 94% of women were wearing the wrong color foundation. And the ... seamless color all around. 3. Check them out in different lighting.

Estée Lauder’s Meet Your Match tool prompts you to select your skin intensity, undertone, coverage preferences, desired finish, and skin type before recommending their best-fit foundation ...

"Test foundation on your jawline and check it in the daylight," says CoverGirl makeup guru Pat McGrath. "The color is correct if it disappears without blending." ...

Related: The Best Makeup Trick for Hooded Eyes, According to Bobbi Brown . How to Pick the Right Foundation Over 50 "The only way to know if the foundation is the right color is t ...

4 Secrets to Finding the Right Foundation Color Finally, tried-and-true tips for finding the perfect shade by Shannon Farrell Published: Oct 31, 2014 4:56 PM EDT ...

Knowing your skin’s undertone may help you choose foundation or color palettes that best suit your hue. You may have a cool, warm, or neutral undertone. When it comes to finding a new lipstick ...