Time to write: How to create a blog post in 10 steps. Finally, it’s time to write your blog post. Follow these steps to write valuable content that will bring in results.

A good, well-written blog can help sell a business and help increase the profile of your business, but there's more to it than knocking off a couple of hundred words on something that came to you ...

When you write in someone else's voice or the non-voice of the corporate communication apparatus, you weaken your truth-telling muscles. No one can pay you enough to make that a good deal!

Over my 30-year career, I've had to write a lot of persuasive content—letters, memos, sales decks, whitepapers, and, of course, blog posts. Although this template is designed to write better, more ...

Elements of a Good Blog Post As you refine your law firm blog, run through this legal blogging checklist to make sure you’ve covered the hallmarks of a great blog. 1.