The five canons of classical rhetoric – invention, arrangement, style, memory and delivery – can be very helpful when writing ...

Luckily, Carol Leifer and Rick Mitchel— both award-winning writers and veteran comedians—have created a fail-proof template ...

When writing a speech, you need to think carefully ... Together, we can be the difference. An effective speech takes careful planning. Even the most powerful politicians who seem to be speaking ...

The introduction gives the audience a reason to listen to the remainder of the speech. A good introduction needs to get the audience’s attention, state the topic, make the topic relatable, establish ...