No, seriously. Trader Joe's was founded by a man named Joe Coulombe who had a very specific vision for his namesake store.

In 1958, Joe Coulombe took over a small chain of convenience stores in the Los Angeles area called Pronto Markets. As Trader Joe's Vice President of Marketing Product Matt Sloan put it in a ...

Trader Joe's was born in 1958 as a small chain of Southern California convenience stores opened by a drugstore executive named Joe Coulombe. In 1967 he changed the stores' name from Pronto Markets ...

But it isn't without reason. When Joe Coulombe founded Trader Joe's stores in 1967, he carefully picked its nautical theme. "I'd been reading a book called 'White Shadows in the South Seas,' and I ...

Joe Coulombe opened the first Trader Joe’s in Pasadena. The grocery chain was quirky from the beginning. Coulombe based the store’s nautical décor on a book he’d read called “White ...

Joe Coulombe, the founder of the popular Trader Joe’s grocery chain, died Friday at age 89, according to a statement from his son, also named Joe.Over the course of his career, Coulombe grew his ...

Founded in 1967 by Joe Coulombe in Pasadena, California, Trader Joe's offers a wide range of products, including fresh produce, prepared foods, snacks, beverages, and specialty items. The store is ...