Juicy Couture quickly grew in popularity and expanded to include knit tops, accessories, and a successful Juicy Jeans line. But it wasn't the full-fledged lifestyle brand its founders wanted it to ...

Sound the alarm for Y2K fans everywhere: Juicy Couture and Madhappy have teamed up for a limited-edition apparel collection capturing classic Los Angeles style for a brand new generation.

Founded in 2007, Brand Concepts' portfolio of brands includes Tommy Hilfiger Travel Gear, United Colors of Benetton, The Vertical, Aeropostale, Sugarush, and Juicy Couture.