Cereal giant seeks to connect with more buyers with a relaunch of Kashi and focus on fiber for value-conscious shoppers.

The combined UK operations of Kellogg’s have fallen to a loss despite the increasing popularity of its cereals and Pringles boosting sales further past the £1bn mark. Kellogg’s runs two ...

“When you have a Kellogg Cereal company that can focus on just cereal and not have to fight with Cheez-It or Pringles for resources it has bright days ahead of it,” said CDO Steve Cahillan ...

The Kellogg Company?s Pringles potato chip brand is making an obvious play at viral content with its newest challenge, which directs customers to make a creation with its chips and capture it for ...

Pringles—a brand positioned as a "facilitator of fun"—was getting outgunned at retail during one of the biggest events in American sports: the National Collegiate Athletic Association (NCAA) ...

Major League Soccer and Kellogg’s have announced a multi-year partnership extension which designates Cheez-It and Pringles as the league’s official snacks, and Eggo as the official waffle.

Powered by differentiated brands including Pringles®, Cheez-It®, Pop-Tarts®, Kellogg's ® Rice Krispies Treats®, RXBAR®, Eggo®, MorningStar Farms®, Special K®, Coco Pops®,and more ...

The combined UK operations of Kellogg’s have fallen to a loss despite the increasing popularity of its cereals and Pringles boosting sales further past the £1bn mark. Kellogg’s runs two ...

Cheez-It and Pringles were named the official snacks ... Senior Director of Promotions for Kellogg’s, said in a statement. “We’re thrilled to be partnering with MLS to bring soccer fanatics ...