Lakers' star LeBron James becomes the first male athlete to get a signature Ken Doll in his likeness. But if you want one, you'll have to pay up.

His surreal street performance quickly stole the spotlight. In a scene that feels more like a surreal performance art piece than a typical product launch, a man dressed in full Los Angeles Lakers gear ...

LeBron does magic off the court too. LeBron James just pulled off another legendary move-this time, far away from the basketball court. The Lakers star has become the first male athlete ever to be ...

LeBron James has officially entered the Barbie universe as the first-ever “Kenbassador,” and the doll is everything you’d expect from a cultural icon who’s dominated basketball and fashion.