Max is trading its bright blue branding and logo for a black-and-white color palette that evokes HBO’s classic branding.

In a follow-up to last month's report, Warner Bros. Discovery started rolling out the new Max logo color scheme, which has ...

Max just got a new logo. Again. Two years after rebranding from HBO Max to just Max with new a bright blue-and-white logo, ...

The colors in the palette are pulled straight from Minnesota itself. Black and red from the loon, blue from the Mississippi River, and the gray from the state’s Iron Range. The word “United ...

Streaming service Max, previously known as HBO, launched a redesigned logo on March 30, 2025. As per reports, the new design replaces its blue interface with a monochrome color scheme.