One drugstore brand has set a new standard, creating what may be the spiciest, most intense gloss I’ve ever tried. And it’s only $12.99. Meet Maybelline’s Lifter Plump Lip Gloss, which ...

Maybelline’s Sky High Mascara and the brand’s 004 Lifter Gloss. “I only keep a few things in my makeup bag — just the essentials,” she explains. “It’s super simple.” At under $10 each, both products ...

I’ve been a fan of Maybelline since my teenage years (its mascara is seriously unmatched!), so I was excited to trial the spicy iteration of its cult-favorite Lifter Gloss. While the original ...

Maybelline’s Sky High Mascara and the brand’s 004 Lifter Gloss. “I only keep a few things in my makeup bag — just the essentials,” she explains. “It’s super simple.” At under $10 ...