And then there were three. But how did we get here? The naming of Utah’s hockey franchise — currently known as Utah Hockey ...
The collaboration between Utah Hockey Club and WHITESPACE builds on a unique partnership between SEG and Shaun White’s ...
Utah's NHL team explored every avenue to make Yeti work, but due to trademark issues, it's given up and has a new vote for ...
When NHL hockey players go crashing into the boards, advertisers enjoy some air time. But the logos fans see along the boards ...
The team filed trademark applications for the final six names — Utah Blizzard, Utah Mammoth, Utah Outlaws, Utah Hockey Club, ...
The NHL's newest club may not enter the 2025-26 NHL season as the Utah Yeti or Utah Yetis. The U.S. Patent and Trademark Office rejected the Utah ...