In the new Times video logo, the rectangle and diamond in the Old English “T” lose their Gothic connectors, and the diamond metamorphoses into a triangle. It’s incredibly subtle, but this ...

A New York Times logo introduced in 1958 and based on a 1740 carving still carries “a good, strong punch.” By David W. Dunlap Mr. Dunlap, a retired Times reporter and columnist, is the curator ...