Marketing steps up in Nike’s turnaround plan – here’s where those dollars are going
“Nike’s renewed focus on expanding its womenswear offerings is essential to its turnaround. Nike can continue to grow its ...
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Watch: Nike ad effectively illustrates the post-marathon struggle of taking the stairs
To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...
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How Nike Women's Marathon Wins the Gold in Marketing to Women
Regardless of the reason, the Nike Women's Marathon fulfills a dream for each of them. This inclusiveness strategy is important to Nike's success with women. Most Nike ads come across as only for ...
Breakfast News: Nike's Marathon Task
Nike ( NKE -5.37%) fell over 5% after the market closed, reversing an initial pop following the release of Q3 results that ...
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Sky runner Francesco Puppi leaves Nike after ad he claims "links success with being single minded, deceptive and selfish"
In an announcement on Instagram, the Italian sky runner says he decided to leave Nike after watching an ad titled Winning Isn ... His best marathon time is 2:16:18 and he has run a 33-minute ...