In an increasingly competitive market, brands are constantly looking for new ways to stand out, connect with customers, and foster loyalty. One of the most powerful, yet sometimes overlooked, tools in ...

Researchers say minimalist packaging tends to increase the perceived purity and value of food items—unless they are store brands or junk food.

Learn about how to design packaging including the different types of packaging, purposes of packaging and what makes effective packaging design.

Learn about how to design packaging including the different types of packaging, purposes of packaging and what makes effective packaging design.

These days, Youell owns the patents for a simple yet unique box design called P2 Packaging that's licensed to companies in Michigan, South Carolina and Indianapolis and used to ship car parts all ...

advertisement 10-03-2019 DESIGN The future of packaging could be as simple as a bar of soap One designer’s water-soluble vision for replacing all those plastic shampoo bottles.

An algorithm has usurped the traditional role of a designer to generate millions of unique packaging designs for Nutella. The algorithm pulled from a database of dozens of patterns and colours to ...