The new Plezi Hydration aims to be healthier than the rest to stand out among its strongest rivals. It contains about half ...
With major acquisitions, new entrants, viral social media moments and newness on the horizon, these alternative versions are ...
With the onset of the summer season increasing the demand for affordable cold drinks among the middle class, the market ...
SELYUKH: Stealing shoppers from diet pop is a big deal. Coca-Cola just launched its own prebiotic soda called Simply Pop, and Pepsi wanted in to add to its Gatorade, SodaStream and Bubly. And Poppi ...
Coke was classic, Pepsi was cool — and both were unapologetically, thrillingly bad for you. But in 2025, the battle lines have shifted. The two soda giants aren’t fighting over who makes the ...
Coca-Cola and PepsiCo have launched ₹10 packs for their diet and light beverages, including Thums Up X Force, Coke Zero, ...
Mukesh Ambani is set to rupture the Indian markets known for its ‘pay less, get more’ attitude. This time, his product is ...
As Mukesh Ambani led Reliance's Campa Cola entering the market with aggressive pricing, the competition will intensify in the ...