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Poppi soda slammed for ‘out of touch’ influencer stunt

Poppi’s influencer vending machine backlash—what marketers can learn

Poppi’s viral Super Bowl influencer gifting campaign backfired when social media users started criticizing its choice of influencer partners.

New York Post · 3d

Poppi soda slammed for ‘out of touch’ influencer stunt: ‘Definitely not buying another one’

Fans are shocked by Poppi’s soda-city. Prebiotic soda brand Poppi’s Super Bowl LIX ad campaign has caused controversy ... isn’t gonna make me want to drink poppi,” someone added.

People on MSN · 3d

Poppi Is Getting Backlash for Their Vending Machine Stunt with Influencers — Here's Why the Internet Is Up in Arms

"There's a lot of misinformation being spread out there by one of our competitors," Poppi owner Allison Ellsworth said in a TikTok addressing the backlash

First for Women on MSN · 3d

Why Poppi's $25K Influencer Vending Machine Stunt Didn't Go as Planned

If there's one thing the internet loves, it's a good brand scandal. And this week's drama? Brought to you by Poppi, the trendy prebiotic soda brand that accidentally turned a Super Bowl campaign into a PR disaster.

Behind Poppi’s influencer-led Super Bowl commercial and social campaign

Even with its condensed pregame timeline last year, Poppi managed to set up collaborations with influencers at the Big Game ...

Detroit Free Press5d

Poppi Super Bowl commercial 2025 advertises prebiotic soda

Poppi's 2025 Super Bowl commercial pokes fun ... The prebiotic soda was featured on "Shark Tank" in 2018 and made its Super Bowl ad debut in 2024.

Direct Marketing News4d

Poppi’s Super Bowl ad sparks influencer backlash

The prebiotic soda brand Poppi faces backlash after sending 32 full-sized vending machines to high-profile influencers as part of a Super Bowl marketing campaign. Critics have called the move ...

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Poppi soda slammed for ‘out of touch’ influencer stunt

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