LITTLE ROCK, Ark. – The doors are open, and the customers are returning as Purple Cow on Cantrell reopens after more than a year of being closed because of tornado damage. For customers like ...

MrBeast—a.k.a. Jimmy Donaldson—has achieved viral success by creating never-before-seen content—what he calls the “purple cow effect.” However, he says that replicating his results is ...

The Purple Cow's first Northwest Arkansas location will be located at Pinnacle Hills area of Rogers, according to a release. This will be the restaurant's sixth location since opening 36 years ago ...

Sun political columnist Brian Lilley and Mobilize Media’s Jeff Ballingall talk about the usage of the internet as a new digital media tool for politicking plus those “purple cow” moments.

When a gang of outlaws put Andy Clyde's ranch house under siege, daughter Alice Day recruits college heart throb Ralph Graves to save daddy.