Selena Gomez’s beauty brand, Rare Beauty, often churns out award-winning formulas, like their viral initial launch, the Soft ...

Selena Gomez looks rosy in red at a Rare Beauty event in New York City, plus Ed Sheeran, Nicola Coughlan and more. From L.A.

The actress and singer celebrated the launch of Rare Beauty's Soft Pinch Matte Bouncy BlushSelena Gomez is celebrating her ...

During Thursday’s episode of the “Drew Barrymore Show,” the studio audience giggled at the music producer’s attempts to paint ...

The company's chief product officer discussed her career in beauty, working with Selena Gomez, listening to consumer feedback ...

If you know anything about makeup, you know that Selena Gomez’s Rare Beauty has taken over social media since its inception ...

The brand spent years building up its social media fandom before launching a major ad campaign, CMO Katie Welch said at SXSW.

there are a select few that are 100 percent worth the hype. One such brand? Selena Gomez's Rare Beauty, which has won over both Cosmo editors and the rest of the internet with its impressive ...

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