The font is a reworking of the classic Alternate Gothic sans-serif typeface style, created by designer Vernon Adams, and is a fantastic display font for headlines and captions. Stalemate is a ...

The font that best served the widest audience was the sans-serif Franklin Gothic — it was the fastest font for 59 percent of the participants. Then what does science tell us about the best font?

Designed by Herb Lubalin and Tom Carnase in 1970, ITC Avant Garde Gothic is a geometric sans serif font family. "It was based on a logo Lubalin designed for Avante Garde magazine, whose ...