Think outside the box with your video marketing. Here are creative, unique ways to use video in your marketing campaigns and ...

While its ad segment’s rate of growth cooled in Q4 compared to the year-ago period, Amazon has successfully won over more non ...

Learn all about Video View campaigns – how to bid for views, target audiences, and craft engaging creative using the YouTube ...

The court concluded that the e-commerce giant told subscribers that it could alter or discontinue membership benefits at any ...

For the record, Amazon first announced in September 2023 that ads would be coming to Prime Video. Even if you don’t upgrade ...

Amazon reported $17.3 billion in advertising sales for Q4 2024, an increase of 18% -- which fell short of Wall Street ...

AdExchanger reached out to a number of major DSPs to gauge the current state of adoption of the IAB Tech Lab's new video ad ...

Short video ads of five, 10 and 15 seconds in length performed better on smartphones across a number of metrics compared to tablets and personal computers, according to new research from YuMe and IPG ...

part of a plan to steadily grow its ads business ahead of a potential initial public offering. Video Quests will reward viewers for watching a video ad, such as with an in-game item, a skin for a ...

Chicory, the contextual advertising platform for CPG and grocery advertisers, has launched Chicory Video, a new ad format ...

Combining AI, immersive vertical video, and Stats Perform’s live sports data, this innovative ad format enables advertisers to maximize mobile screens and deliver impactful experiences within premium ...

A judge dismissed a lawsuit accusing Amazon's Prime Video service of misleading subscribers with an extra charge to stream ...