Max, Formerly Known as HBO Max, Launches New Black-and-White Logo and Color Palette, Evoking HBO Branding
Max, the Warner Bros. Discovery streaming service, launched a new black-and-white color palette that evokes the same ...
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Max Dresses Up as HBO in Black & White Logo Rebrand (Despite Previous Rejection of Brand)
That includes branding things as “HBO shows,” as well as “Max shows.” And most recently, a rebrand for Max has brought its logo and color ... HBO black and white monochrome.
Max’s rebranded logo and colors look very HBO
Although still simply called Max, the service has traded its bright blue appearance for a monochromatic black-and-white color palette that’s more reminiscent of the iconic HBO logo. The new look has ...
HBO's baffling new Max rebrand raises eyebrows
Viewers mourned the loss of the prestige that the HBO name carries, and mocked the need for a new 'The one to watch for HBO' ...