HoldCo Bros are back! In this episode, @NikonomicsPodcast and I are diving into marketing with a look at the "OG" internet ...

Standardized automation marketing processes are no longer optional; they are mandatory for business success. Here are a few tips to help B2B enterprise marketers develop a smart strategy for their ...

We’re living through one of the most profound transformations in marketing – on par with the rise of digital. What makes it ...

Then we learned that a joint bid by Universal Distribution and Ad Populum came second and was named the back-up bid, with a ...

Other pertinent times to audit your marketing processes and communications include: • Before new product or service launches: Each campaign should be viewed through a fresh lens, especially if ...

The Strategic Marketing Process & Its Three Key Phases. One of the keys to tapping into the consumer marketplace is coming up with a product or service that addresses a specific consumer need ...

5-Step Strategic Marketing Process. Strategic marketing is a planning process that seeks to establish a clear direction and unified purpose for all marketing efforts.

General Management - Some marketing activities or processes (in reality, many business activities) require artists to produce the desired output. However, that by itself does not make the output art.

Discover the best marketing project management software for 2024. Explore features, pricing, and pros and cons to find the ideal solution.

Outdated regulations and inflexible sponsor processes are hampering clinical trial recruitment, but empowering sites with ...

There’s a process in place called the Marketing Approval Process that UAB employees are required to follow when any type of marketing or advertising is pursued. The list below lays out the steps all ...