Watch as Elmo sits in an umpire's chair and debates the two letters found on Federer's On-branded sneakers: Is it 'Q' and 'C' or 'O' and 'N'?

Roger Federer and Elmo from Sesame Street seem to disagree on the letters of the alphabet in a Super Bowl ad for ON running shoes.

The Connecticut company’s long-lived logo is now getting a new look tailored for the future and the dramatic shift to digital ...

Missed Opportunities? Taxi services are, at least for now, an evergreen part of the urban landscape the world over. With self ...

The Hartford launched its new brand, featuring a bold, contemporary look for its iconic stag logo that honors the company’s ...

Apple's new party-planning app takes advantage of AI and Apple services to bring you and your friends together.

Adidas Originals was created in 2001 to reimagine key pieces within the company’s archives. The collection, which has become ...

How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...

Nike dropped its latest apparel release—the “So Win” T-shirt collection. Introduced alongside the brand’s first Super Bowl ad in 27 years, these tees are buzzing in the global fashion industry.

The latest installment in the Civilization series is more robust than ever before. We'll be your advisor to teach you all the Civilization 7 tips and tricks.

Dunkin' also announced a deal on its medium Brown Sugar Shakin’ Espresso and two new menu items coming this week ...

Talk about jobs for the boys. Only six of the 23 new junior minister positions are going to the girls/women. The appointments ...