In an era where beauty marketing is often defined by viral stunts and celebrity spectacle, LolaVie, the award-winning ...

Jennifer Aniston is back in front of the camera for her hair care brand LolaVie ‘s first TV commercial. The “Friends” alum, ...

Apparently leaked images of an unrevealed Warhammer Horus Heresy box set have morphed into miniature marketing 4D chess, and ...

Welcome to the Opening Line, where we look at ways to have a little fun identifying the upcoming weekend’s biggest events and ...

Cannes was known for movie marketing stunts like Jerry Seinfeld zip-lining in a bee suit, but this year you can barely find a ...

For an ad gimmick, the big Braum's 'milk bottle' in OKC has stood the test of time, so why not another one? Now there's one just north of Edmond.

Creativity is vital but without practicality, green design risks becoming just another marketing gimmick. And it’s a trap the industry is falling into more often. When positive sustainability ...

TCL says it can pull off the 1,000Hz refresh rate by using its "6G2P point-to-point driver" and proprietary CSPI 5.1 protocol ...

The brands taking a step back from the social-media furore make compelling cases for the benefits of prioritising privacy. Some of the most talked-about shows are by US label The Row, which began its ...

The “Friends” alum, whose iconic “The Rachel” haircut became a cultural and beauty touchstone, appears in the TV spot, taming the gimmicks of hair care marketing for a straightforward ...

"We can create ethics commissions, pass ethics laws and promote investigative journalism, but what does any of it matter if ...

Paresh Rawal announced his exit from Phir Hera Pheri, which stunned the fans of this franchise. Over the years the two movies ...