Internal customer support platforms are moving from platforms like email ticketing systems and chat to channels like Slack, ...

In today’s fast-paced business world, enhancing customer engagement is essential for B2B companies. Clients expect quick, ...

By mastering the newest strategies in ABM, marketing leaders can redefine how they connect with their most valuable clients.

In this model, your customers are other businesses ... And a more personalized approach. Customer service in B2B often involves dedicated account managers and customized support plans.

When personalized, video can capture attention in a way that static emails or brochures cannot by speaking to a prospects or customer's ... and people behind your brand. In addition, our Harris Poll ...

Onboarding remains a resource-intensive, multi-step process plagued by delays, errors, and frustration for both businesses and their clients. For more information about the study and to access the ...

When goals, paths to achieve them, and prioritization of efforts lack clarity, companies may over-rotate or miss opportunities for economies of scale.

By linking digital engagement and sales conversion, it is redefining the landscape of B2B customer interactions. Over the past decade, the B2B sector has witnessed a shift in customer engagement ...

In this article, I'll explore the research, discuss its implications for revenue teams, and do my best to rally marketers to harness their power in the B2B buying journey. By understanding and ...

If you're looking for a business to help your business ... with customer service or software-as-a-service, office supplies or supply chain logistics, you'll find the names of proven B2B providers ...

The world’s largest commercial vehicle manufacturer is taking its B2B spare parts webshop experience to the next level for their customers in Europe by optimizing the spare parts purchasing ...