Discover how B2B SaaS marketers can maximize ROAS by relying on usage to predict lifetime value (LTV) and avoid the ...

GodmodeHQ is an AI-powered sales and marketing platform designed to automate lead sourcing, account research, and personalized outreach. Founded in 2022, the company offers features such as AI sales ...

Tofu allows companies to create one campaign and use generative AI to modify content for different marketing channels and ...

Salt Lake City Utah marketing agency CrossGates Digital Media has launched a new multichannel marketing service that allows local businesses to ...

Discover how brands can maintain customer relationships between purchases of long-lifespan products with content and ...

Six leading marketers talk about the importance and role of trust in B2B in 2025, as part of the research for my book on ...

The marketing trends of 2025 offer immense opportunities for innovation. From embracing AI to rethinking personalization and ...

Businesses need a CMO for campaign maximization, driving growth, and a strong brand presence, but not everyone can afford, ...

For B2B businesses, data-driven marketing is particularly useful ... engagement and increases the likelihood of conversion. Implementing personalized email campaigns based on customer preferences and ...

Shopify's recovery post-pandemic is impressive, with revenue growth outpacing costs. Check out what makes SHOP stock a very ...