Discover how business automation transforms B2B marketing and sales, boosting efficiency, personalization, and revenue growth ...

Greater accessibility isn't the only change that can be seen in UX, though. There has also been a broader trend of the B2B ...

The B2B (business-to-business) sector has emerged as a pivotal force in the global economy, significantly driving trade and ...

African startups must embrace digital B2B marketing strategies or risk falling behind in an increasingly competitive market.

By mastering the newest strategies in ABM, marketing leaders can redefine how they connect with their most valuable clients.

Expedia is open to AI partnerships, particularly in its B2B segment, to enhance customer experience and drive traffic. The ...

Management expects double-digit revenue growth for the NFB segment in 2025 despite some short-term supply constraints in Q1 affecting Pro AV managed switch products. The company plans to expand its ...

Expedia, Hotels.com and Vrbo bookings all grew in the quarter, fulfilling one of the goals CEO Ariane Gorin set last May.

The acquisition aims to enhance Perfios' fraud and risk management (FRM) capabilities, creating product-led synergies that ...

The business-to-business (B2B) BNPL transaction works similarly to the business-to-consumer (B2C) BNPL transaction. After a ...

LinkedIn report highlights five key trends reshaping B2B marketing, emphasizing revenue metrics, AI attribution, and ...

Forrester (Nasdaq: FORR) today announced that rock band O.A.R. will be this year’s headline performer at Forrester’s B2B Summit North America, taking ...