In today’s fast-paced digital world, simply having a business is not enough—you must also be visible where your customers ...

Marketing aims to extend understanding of the applications and emotional connection of brand licensing as a business strategy by encouraging businesses to think creatively, beyond traditional means ...

Q1 2026 Earnings Call Transcript June 3, 2025 Signet Jewelers Limited beats earnings expectations. Reported EPS is $1.18, ...

TOKYO -- Japan's Kao is making a renewed marketing push for cosmetics brand Kate across Asia, quintupling promotional expenses there and underlining its Japanese identity on social media to try to ...

Integrated Control Technology (ICT) has appointed Stewart Meyer as Chief Marketing Officer. Meyer brings his customer-centric ...

Regal Cineworld Group, a leading global theatre company, today announced the appointment of Vikki Neil as the company's new ...

There is measurable value to be created by unifying marketing, communications and public affairs activities under a single ...

Increasingly, consumers are turning to LLMs (not search engines) to answer their questions about products and services. This ...

Sunita Sinha has been elevated to Business Head - West & North (India) at Bharat Media & Entertainment Group (BMEG). She ...

Increasingly, consumers are turning to LLMs (not search engines) to answer their questions about products and services. This ...

In Germany, Jens Arnegger has been appointed Country Manager, Germany, bringing 17 years of GPJ experience across marketing, ...

Car rental service Turo went all-in on a localized campaign and influencer strategy in Philadelphia. The results were impressive.