Super Bowl commercial trending ahead of Big Game. Will the spot join the list of Ad Meter winners for the brand?

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super ...

Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated ...

A day after the Chiefs and Eagles clinched the AFC and NFC championships, sending them to New Orleans for Super Bowl LIX, St.

Let's be honest, they're the best part of the big game.

In 2024, a Kawasaki commercial that aired during the Super Bowl featured animals in mullet haircuts. That same year Budweiser ...

These are some of the best and worst Super Bowl 2025 ads to watch this year for Super Bowl LIX in New Orleans, between the Kansas City Chiefs and Philadelphia Eagles.

From State Farm to Bud Light, brands spend millions on Super Bowl ads each year. Here are the ones we're still thinking about ...

From Ben Affleck's DunKings to David Beckham and his long-lost twin Dave (played by Matt Damon) and all the pop star ...

See the full lineup of 50 brands advertising during the 2025 Super Bowl, including top snack, beer, and tech commercials. Get ...

In some years, the Super Bowl commercials are as memorable as the game itself. Here are the 10 best Super Bowl commercials of all time.