In the 1900s, companies in India turned to fine artists to channel their creativity and give their brand its identity with a ...

We catch up with Uncommon’s Nils Leonard and Pearlfisher’s Jonathan Ford to see how Heinz, Kellogg’s, and Tesco have been ...

The Connecticut company’s long-lived logo is now getting a new look tailored for the future and the dramatic shift to digital ...

DeepSeek's friendly whale hearkens back to a more playful era of tech branding—and it might just be the disruptor the AI ...

Detroit-based fintech company Rocket has unveiled a slick new logo that unites the Rocket Companies brand under one streamlined new identity. The bold refresh emanates power and authority with its ...

Due to its rich pervading heritage, the leopard was a natural choice for the new logo representing Goldsmiths' family of brands – the London Assay Office, the Goldsmiths’ Foun ...

Brands seem happier than ever to adapt or remove their apparently untouchable logos. The effect is often striking visually, but does it always work? We speak to the creatives behind ads for McDonald’s ...

Although the Twin City native has a great education, it’s his mother’s advice that helped him become an amazing self-taught ...

Bitcoin-maximalist and business intelligence firm MicroStrategy (MSTR) has rebranded as Strategy, unveiling a new identity ...