The Australian company, which manufactures its footwear in Australia and just celebrated its 50th anniversary, owns the “UGG ...

STP and Goody’s are among the brands made famous by Richard Petty and Nascar exposure. Earnhardt fans were known to be fierce Budweiser and Chevrolet loyalists. Strong associations exist today between ...

But MicroStrategy’s recent decision to rebrand to Strategy is a stroke of genius, and you could argue it’s long overdue. This ...

RBC Capital analyst Nik Modi maintained a Buy rating on UTZ Brands (UTZ – Research Report) today and set a price target of $23.00. The ...

BMG announced the launch of a new brand identity that the company hopes will align with its strategic vision and direction.

Cola's office in Chicago's trendy West Loop, the soda giant's iconic logo is noticeably absent. In its place is a giant ...

How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...

Buc-ee’s has turned to the federal courts 10 times over the last 12 years accusing companies, usually other gas stations and ...

Sound Ideas Production Group, the family-owned event production company, announced the launch of a company rebrand, including ...

Although the Twin City native has a great education, it’s his mother’s advice that helped him become an amazing self-taught ...

Recently, Microsoft rebranded Bing Chat, making it Microsoft Copilot, and experienced a failure. That got us thinking about ...

Mercedes-Benz has a long history and is one of the world's premier luxury auto brands. Who owns the company, and where does ...