With the rise of agentic AI across organizations, marketing leaders can begin planning for this future by identifying key ...

Here are some of the many ways I've seen a strong, positive corporate culture have a profound impact on an organization's ...

What role does visual identity play in brand recognition? We asked 11 branding experts and business leaders how they ...

In today's hypercompetitive business landscape, an early-stage startup’s success hinges not only on its product or service ...

BMG has introduced a new brand identity. The company said its BMG Next strategy is now visually underpinned by a dynamic new ...

Today NPCC is part of Senaat, and apart from contributing to the oil and gas sector, is also contributing to industrial success of Abu Dhabi, in-line with the Abu Dhabi Economic Vision 2030. Sennat is ...

Endries’ corporate brand transformation includes a new logo and updated messaging, set to extend over time for a seamless ...

GNA-Vivo Energy, the marketer and distributor of Shell and Engen-branded fuels and lubricants across Africa, has launched a new corporate brand – a significant milestone in the company’s growth.

The refreshed logo features an energized icon and modern fonts that embody the company's focus on service and reliability. The updated color palette introduces an industrial slate gray-blue alongside ...