It’s a shortening of the words mime me. In the book he likened the term meme to a gene. Meme rhymes with gene by the way, I’ve heard people say meme as me me. That’s wrong. Don’t say it wrong.

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or ...

Love in a reality TV singing competition; South Korean family obligation; tender Belgium coming of age; RPG escapism — our picks from the 2025 Mardi Gras Film Festival.